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Advertising BRIC (Brazil, Russia, India, China) Industry Guide 2013-2022

Region:Global

Product Code:MLIG180002-04

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Published On

April 2018

Total pages

98

About the Report

Advertising BRIC (Brazil, Russia, India, China) Industry Guide 2013-2022

Summary

The BRIC Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Synopsis

Essential resource for top-line data and analysis covering the BRIC advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.

Key highlights

Brazil, Russian Federation, India and China (BRIC) are the emerging and fast growing countries within the advertising industry and had a total market value of USD20,417.4 million in 2017. India was the fastest growing country with a CAGR of 7.4% over the 2013-17 period.

Within the advertising industry, China is the leading country among the BRIC nations with market revenues of USD14,550.5 million in 2017. This was followed by India, Russia and Brazil with a value of USD3,572.9, USD2,169.2, and USD124.7 million, respectively.

China is expected to lead the advertising industry in the BRIC nations with a value of USD18,859.5 million in 2022, followed by India, Russia, Brazil with expected values of USD4,743.1, USD2,869.6 and USD158.0 million, respectively.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the BRIC advertising industry

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the BRIC advertising industry

Leading company profiles reveal details of key advertising industry players' BRIC operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the BRIC advertising industry with five year forecasts

Compares data from Brazil, Russia, India, and China, alongside individual chapters on each country

Reasons to buy

What was the size of the BRIC advertising industry by value in 2017?

What will be the size of the BRIC advertising industry in 2022?

What factors are affecting the strength of competition in the BRIC advertising industry?

How has the industry performed over the last five years?

What are the main segments that make up the BRIC advertising industry?

Scope of the Report

Table of Contents

Table of Contents

Introduction

What is this report about?

Who is the target reader?

How to use this report

Definitions

BRIC Advertising

Industry outlook

Advertising in Brazil

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in China

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in India

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in Russia

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Company Profiles

Leading Companies

Appendix

Methodology

About MarketLine

Research Methodology

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