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Italy Car Rental Industry Analysis to 2017

Increasing Growth in Off-Airport Segment

Region:Europe

Product Code:KR115

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Published On

January 2014

Total pages

62

About the Report

Click Here for Updated Report Italy Car Rental Market Outlook to 2027F
The report titled "Italy Car Rental Industry Analysis to 2017 - Increasing Growth in Off-Airport Segment" provides a comprehensive analysis of the market size of Italy's car rental industry by revenue and rental fleets, market segmentation by on and off-airport car rentals, by business, leisure and replacement rentals, long and short duration, as well as it is also segmented on the basis of online and station booking. The report entails the market share of major players in the overall car rental industry, car sharing industry as well as the market share by on and off airport segment. The report also provides the traveller's profile in the country along with major trends and developments in the car rental industry in Italy.
The car rental industry in Italy has been the fourth largest in the European region in value terms and has a highly developed car rental structure. A substantial portion of the revenues is generated by the spending of consumers on short-term car rentals in the country. The country's car rental market has grown at an average annual growth rate of 1.09% over the period of 2006-2012 and stood at USD ~ million in 2012. The contribution of short-term car rental in the industry has been relatively higher as compared to long-term car rentals. Owing to the increase in the development of road infrastructure and expansion in the settlement in Italy, the demand for rented cars in areas other than airport premises has bolstered in the past seven years.
Car rentals booked for business-related work held a share of ~% of Italy's car rental revenue in 2012. In Italy, car rentals for corporate purposes are required for various reasons such as commercial activities, government activities, business meetings and presentations, and other purposes. The business car rental market in Italy has showcased a negative CAGR of 3.09% over the period 2006-2012.
 The highest penetration of the internet in the region has in turn strengthened the online reservations for cars on rent as compared to the bookings made at the car rental station. The internet booking segment of the car rental market has represented significant growth over the past seven years from 2006-2012.
 Italy's car-sharing market is expected to showcase considerable growth in the coming five years. Despite some recent legal challenges to peer-to-peer car sharing, a variety of sharing options are expected to emerge, which will make it easier for travellers to avoid taxis, traditional car rentals and car ownership. It is anticipated to achieve higher growth in the coming years on account of higher population growth and an inclination in the international tourist arrivals in the country with higher demand for carpooling.
 KEY TOPICS COVERED IN THE REPORT
 - Europe Car rental industry market size, 2006-2012
- The market size of Italy Car Rental Industry, 2006-2012
- Market segmentation by On-Airport and Off-Airport, 2006-2012
- Market segmentation by Business, Leisure and Replacement Purposes, 2006-2012
- Market segmentation by Online and Station Booking, 2006-2012
- Market segmentation by Long and Short Duration, 2006-2012
- Market share of major players in Italy Car Rental industry, 2006-2012
- Car sharing market in Italy
- Trends and Developments in Italy Car Rental Industry
- Future Outlook and Projections in Italy Car Rental industry, 2013-2017

Products

car rental fleets, fleet utlization rate, on-airport revenue, off-airport revenue, number of transactions, rental days, short term car rental, long te

Companies

Avis Budget, Hertz, Europcar, Sixt

Table of Contents

 1. Europe Car Rental Industry Introduction

1.1. Europe Car Rental Industry Market Size, 2006-2012

2. Italy Car Rental Market Introduction

3. Italy Car Rental Market Size, 2006-2012

3.1. By Revenues and Rental Fleets

4. Italy Car Rental Market Segmentation, 2006-2012

4.1. By On-Airport and Off- Airport, 2006-2012

4.2. By Business, Leisure and Replacement, 2006-2012

4.3. By Online and Stations booking, 2006-2012

5. Italy Car Rental Industry travelers' Profile

6. Italy Car Rental Market Trends and Development

Leaning in the Demand for Short-Term Car Rentals amongst the College Students and the Working Class

Decline in Business Travels by Leveraging on New Technologies

Introduction of Car Sharing

7. Market Share of Major Players in Italy Car Rental Market, 2007-2012

8. Italy Car Sharing Industry Introduction

9. Italy Car Rental Market Future Outlook

9.1. Italy Car Rental Market Future Projections, 2013-2017

9.1.1. By Revenue and Rental Fleets, 2013-2017

9.1.2. By On-Airport and Off-Airport, 2013-2017

9.1.3. By Leisure, Business and Replacement, 2013-2017

9.1.4. By Online and Station Booking, 2013-2017

9.2. Cause and Effect Relationship Analysis of Italy Car rental Industry

10. Company Profile of Major Players in Italy Car Rental Market

10.1. Europcar

10.1.1. Company Overview

10.1.2. Business Strategies

10.1.3. Financial Performance, 2007-2012

10.2. Avis Budget

10.2.1. Company Overview

10.2.2. Business Strategies

10.2.3. Financial Performance

10.3. Hertz Corporation

10.3.1. Company Overview

10.3.2. Business Strategies

10.3.3. Financial Performance, 2007-2012

10.4. Sixt

10.4.1. Company Overview

10.4.2. Business Strategies

10.4.3. Financial Performance, 2007-2012

11. Macroeconomic Factors Affecting Italy Car Rental Industry

11.1. International Tourist Arrivals in Italy, 2006-2017

11.2. Italy International Tourism Market Revenues, 2006-2017

11.3. Oil Consumption in Italy, 2006-2017

11.4. Population of Italy, 2006-2017

12. Appendix

12.1. Market Definitions

12.2. Abbreviations

12.3. Research Methodology

Data Collection Methods

Approach

Variables (Dependent and Independent)

Multi Factor Based Sensitivity Model

Final Conclusion

12.4. Disclaimer

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