Region:Asia
Author(s):Preet Kaur
Product Code:KR1233
The publication titled “India Fantasy Sports Market Outlook to FY’2027F- Driven by Rising Youth Population, Higher Disposable Income, Inexpensive Internet Data, Introduction of New Gaming Genres, and Increasing Number of Smartphone and Tablet Users” by Ken Researchprovides a comprehensive analysis of the Fantasy Sports market of India. The report covers an overview and genesis of the industry, market size in terms of revenue generated, and market segmentation (By Sports Offered, By Monthly spending, By Regional Contribution, By Age, By Gender, By Mode of Engagement, and By Frequency of Engagement); trends and developments, technological advancements, government regulations, issues, and challenges. The report finally concludes with an end-user analysis, and competitive landscape including the timeline of major players in India Fantasy Sports Market, future market projections of each product segmentation, and analyst recommendations.
India Fantasy Sports Market Overview: India Fantasy Sports market was evaluated to grow at a triple-digit CAGR during FY’17-22. The quick increase in registered users has further enticed both established businesses and start-ups to invest and innovate in this market. There are more than 200+ fantasy sports operators in India, and both domestic and foreign investment firms have made sizeable investments. Despite the fact that the entire Fantasy Sports phenomenon originated outside of India, important occasions like the FIFA World Cup, Champions League, and especially the Indian Premier League sparked more interest among Indian sports fans. The proliferation of OTT platforms complements Pay-Tv by giving FS viewers access to high-quality sports content giving access to national and international sporting events, and FSPs more chances to interact with their user bases and boost engagement on their platforms.
By Sports Offered: Indian FSPs have made an effort to diversify its portfolio by including sports like baseball, basketball, rugby, volleyball, kabaddi, football, and hockey. The IPL has been a major growth engine for Fantasy Sports in India because it features a number of crickets matches in a little period of time.
By Monthly Spend: Some newly developed OFS platforms just provide free-to-play competition and make money in other ways, including through advertisements. The main driving force behind participating in fantasy sports is "Fun and excitement," which is followed by "Opportunity to win money “, which could indicate that fantasy sports are viewed as a potential source of more cash, which encourages users to return to the sites.
By Regional Contribution: Nearly equal numbers of users are in Metro, Tier 1, and Tier 2 and below cities, indicating that the Online Fantasy Sports platforms have expanded outside of India's major cities, generating equal revenue.
By Age and Gender: The proportion of female users on FS platforms has risen recently as a result of changes in societal norms, the involvement of women in the sports sector, the success of women's football and cricket, and increased public knowledge of sports. The most active FS participants in the Indian market are between the ages of 25 and 36, and they are willing to join in pay-to-participate tournaments
By Mode and Frequency of Engagement: Fantasy sports platforms may be seen as a way for people from lower socioeconomic groups to get additional or supplemental money, which would improve user participation. ~% of the respondents play fantasy sports 1-3 times a week, with the majority playing once a week.
The Indian fantasy gaming industry is set to be on a high growth trajectory, with rapid digitalization and transformation, increasing internet usage, and rising smartphone penetration. Dream11 is the market leader owing to most market share and clients. The India Fantasy Sports Market also includes other major players like MyTeam11, BalleBaaz, Halaplay, MPL, 11 Wickets, and more. The cross comparison for Major Fantasy Sports Platforms on the Basis of Inception Year, Geographic Footprint, Business Model, Contest Formats, Sports Offered, Number of Active Users, Average Monthly Spends, and Site Rake/Margin, etc. where all the major companies are competing against each other.
India Fantasy Sports Market Future Outlook and Projections: The nation has developed into a high-growth, in-focus market as a result of a sizable population of tech-savvy millennials, growing sports fandom, rapid smartphone penetration, and the availability of cheap mobile data. The development of sports infrastructure and the popularity of sporting leagues nationwide are also anticipated to contribute to the expansion of the Indian FS business. With investments in sports, the sector will increase the viewership of the event, which will boost sports enthusiasts' participation in FS competitions. FS operators have taken advantage of this mutually beneficial connection to make investments in the ecosystem and create the enablers necessary to maintain steady user base development.
India Fantasy Sports Market:
By Sports Offered
By Monthly Spend:
By Regional Contribution:
By Age:
By Gender:
By Mode of Engagement:
By Frequency of Engagement
Companies Covered:
Fantasy Sports Companies
1.1 Executive Summary: India Fantasy Sports Market
2.1 Country Demographics, 2021
2.2 Population Analysis, 2021
2.3 Smartphone and Internet Usage in India, 2021
2.4 Digital Media Scenario in India, 2021
2.5 Digital Payments Scenario in India, FY’2022
3.1 Online Gaming Industry in India
3.2 Industry Lifecycle & Genesis of India Fantasy Sports Market
3.3 Business Operating Model: Monetization Model for Online FS Platforms
3.4 Value Chain for India Fantasy Sports Market
3.5 How does Fantasy Sports impact Ecosystem in India?
3.6 Ecosystem of Major entities in India Fantasy Sports Market
4.1 Target Addressable Audience, Serviceable Addressable Market, and Serviceable
4.2 Obtainable Market for India Fantasy Sports Market
4.3 Customer Journey Process
5.1 India Fantasy Sports Market Size By Revenue, FY’2017 – FY’2022
5.2 India Fantasy Sports Market Size By Active Users, FY’2017 – FY’2022
5.3 Market Segmentation By Sports Offered on the basis of Revenue, FY’2022
5.4 Market Segmentation By Monthly Spend on the basis of Volume, FY’2022
5.5 Market Segmentation By Regional Contribution on the basis of Revenue, FY’2022
5.6 Consumer Profile Analysis By Age on the basis of Volume, FY’2022
5.7 Consumer Profile Analysis By Gender on the basis of Volume, FY’2022
5.8 Consumer Profile Analysis By Mode of Engagement on the basis of Volume, FY’2022
5.9 Consumer Profile Analysis By Frequency of Engagement on the basis of Volume, FY’2022
6.1 Trends & Developments in India Fantasy Sports Market
6.2 SWOT Analysis of the Fantasy Sports Market in India
6.3 Porter’s 5 Force Analysis of Fantasy Sports Market in India
6.4 Growth Drivers & Enablers in India Fantasy Sports Market
6.5 Issues and Challenges in India Fantasy Sports Market
6.6 Impact of Covid-19 on India Fantasy Sports Market
7.1 Major Regulatory Bodies In India Fantasy Sports Market
7.2 Regulatory Framework governing Fantasy Sports Industry in India
7.3 Laws governing Fantasy Sports Market in India
7.4 Initiatives to Promote Online Fantasy Sports in India
8.1 Customer Decision Making Factors for Selecting Fantasy Sports
8.2 Customer Pain-Points & Solutions in Fantasy Sports Industry
8.3 Impact of Covid-19 on End Users
8.4 Growth Drivers & Enablers in India Fantasy Sports Market
8.5 Issues and Challenges in India Fantasy Sports Market
8.6 Impact of Covid-19 on India Fantasy Sports Market
9.1 Timeline of Major Players in India Fantasy Sports Market
9.2 Cross Comparison of Major Players Basis (Inception Year, Headquarters, Key Management Personnel, Business Model, Sports Available on Platform, Contests Format, Key Features, USP, Rewards Offered to Consumers, Value-Addition Services, Additional Rewards, Geographic reach, Key Investors, Funding Received and others)
10.1 India Fantasy Sports Market Size By Revenue, FY’2022 – FY’2027F
10.2 India Fantasy Sports Market Size By Active Users, FY’2022 – FY’2027F
10.3 Market Segmentation By Sports Offered on the basis of Revenue, FY’2027F
10.4 Market Segmentation By Monthly Spend on the basis of Volume, FY’2027F
10.5 Market Segmentation By Regional Contribution on the basis of Revenue, FY’2027F
10.6 Consumer Profile Analysis By Age on the basis of Volume, FY’2027F
10.7 Consumer Profile Analysis By Gender on the basis of Volume, FY’2027F
10.8 Consumer Profile Analysis By Mode of Engagement on the basis of Volume, FY’2027F
10.9 Consumer Profile Analysis By Frequency of Engagement on the basis of Volume, FY’2027F
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