Region:Middle East
Product Code:CS4239MF
Country Profile: Bakery & Cereals Sector in the UAE
Summary
Increasing health awareness among consumers and growing demand for products with health & wellness attributes are driving sales of Bakery & Cereals in the UAE. Of the eleven markets, Bread & Rolls is the largest, while the Breakfast Cereals market is forecast to register the fastest growth during forecast period (2016-2021). The Bakery & Cereals sector in the country is fragmented, with top five brands accounting for more than one-fourth of the overall sales as on 2016. Hypermarkets & Supermarkets is the leading channel for the distribution of Bakery & Cereals products in the country.
GlobalData's Country Profile report on the Bakery & Cereals sector in the UAE provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2011-2021
Category coverage: Value and growth analysis for Baking Ingredients, Baking Mixes, Breads & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies (Sweet Biscuits), Dough Products, Energy Bars, Morning Goods and Savory Biscuits with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and Warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.
Scope
The UAE Bakery & Cereals sector is forecast to register value growth of 6.4% during 2016-2021.
Bread & Rolls is forecast to register the fastest growth rate during 2016-2021.
Hypermarkets & Supermarkets is the largest distribution channel in the UAE's Bakery & Cereals sector.
The top five brands in the UAE's Bakery & Cereals sector accounted for 28.1% value share, in 2016.
Flexible Packaging is the most commonly used packaging material in the UAE Bakery & Cereals sector.
Reasons to buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Manufacturers can identify the opportunities to position products with H&W attributes/benefits
Access the key and most influential consumer trends driving Bakery & Cereals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Table of Contents
1. Report Scope 1
2. Executive summary 3
3. The UAE in the global and regional context 5
3.1. The UAE's share in the Global and Middle East & Africa Bakery & Cereals sectors 5
3.2. The UAE compared to other leading countries in Middle East & Africa 6
4. Market size analysis-Bakery & Cereals sector 7
4.1. Value and volume analysis-Bakery & Cereals sector in the UAE 7
4.2. Per capita consumption-the UAE compared to Middle East & Africa and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysis of markets in the Bakery & Cereals sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Baking Ingredients 13
5.3. Market analysis: Baking Mixes 16
5.4. Market analysis: Bread & Rolls 19
5.5. Market analysis: Breakfast Cereals 21
5.6. Market analysis: Cakes Pastries & Sweet Pies 23
5.7. Market analysis: Cereal Bars 25
5.8. Market analysis: Cookies (Sweet Biscuits) 27
5.9. Market analysis: Dough Products 30
5.10. Market analysis: Energy Bars 32
5.11. Market analysis: Morning Goods 33
5.12. Market analysis: Savory Biscuits 35
6. Distribution analysis 37
6.1. Distribution channel share analysis: Bakery & Cereals 37
6.2. Distribution channel share analysis: Baking Ingredients 38
6.3. Distribution channel share analysis: Baking Mixes 39
6.4. Distribution channel share analysis: Bread & Rolls 40
6.5. Distribution channel share analysis: Breakfast Cereals 41
6.6. Distribution channel share analysis: Cakes, Pastries & Sweet Pies 42
6.7. Distribution channel share analysis: Cereals Bars 43
6.8. Distribution channel share analysis: Cookies (Sweet Biscuits) 44
6.9. Distribution channel share analysis: Dough Products 45
6.10. Distribution channel share analysis: Energy Bars 46
6.11. Distribution channel share analysis: Morning Goods 47
6.12. Distribution channel share analysis: Savory Biscuits 48
7. Competitive landscape 49
7.1. Brand share analysis by sector 49
7.2. Brand share analysis by markets 53
7.3. Brand share analysis by category 66
7.3.1. Baking Ingredients 66
7.3.2. Baking Mixes 68
7.3.3. Breakfast Cereals 71
7.3.4. Cereal Bars 72
7.3.5. Savory Biscuits 73
7.4. Private label share analysis 75
8. Health & Wellness analysis 77
8.1. Market size analysis by Health & Wellness claims 77
8.2. Market share analysis-Health & Wellness product attributes 78
8.3. Market size analysis-Health & Wellness consumer benefits 80
8.4. Leading companies in the UAE Health & Wellness market 82
9. Packaging analysis 84
9.1. Packaging share and growth analysis by packaging material 84
9.2. Packaging share analysis by packaging material 85
9.3. Packaging share and growth analysis by container type 86
9.4. Packaging share analysis by container type 87
9.5. Packaging share and growth analysis by closure type 88
9.6. Packaging share analysis by closure type 89
9.7. Packaging share and growth analysis by outer type 90
9.8. Packaging share analysis by outer type 91
10. Macroeconomic analysis 92
10.1. GDP per Capita 95
10.2. Population and population growth 96
10.3. Consumer Price Index 97
10.4. Population breakdown by age 98
11. Consumergraphics 99
11.1. Consumption by Gender 99
11.2. Consumption by Age 101
11.3. Consumption by Education 102
11.4. Consumption by Urbanization 103
12. Methodology 104
13. Definitions 105
14. Appendix 119
15. About GlobalData 143
16. Disclaimer 144
17. Contact Us 145
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