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Global Digital OOH Advertising Market Research Report with Opportunities and Strategies to Boost Growth- COVID-19 Impact and Recovery

Region:Global

Product Code:MR98809

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Published On

April 2022

Total pages

130

About the Report

Based on the Digital OOH Advertising market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.

In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.

In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.

In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.

Key players in the global Digital OOH Advertising market covered in Chapter 5:

Deepsky Corporation Ltd.

Aoto Electronics Co. Mvix, Inc.

Focus Media

Clear Channel Outdoor

Balintimes Hong Kong Media

Adams Outdoor Advertising

Broadsign International LLC

Lightbox OOH Video Network

Blue Outdoor

Ayuda Media System

Burkhart Advertising

JCDecaux

NEC Display Solutions

Capitol Outdoor

Christie Digital System

Outfront Media

Intersection

Daktronics

Stroer

Euromedia Group

Oohmedia Ltd.

Phoenix Metropolis Media

TOM Group

Clear Channel Outdoor Holdings Inc

White Horse Group

Lama Advertising Company

Primedia Outdoor

In Chapter 6, on the basis of types, the Digital OOH Advertising market from 2015 to 2025 is primarily split into:

Digital Billboards

Video Advertising

Ambient Advertising

Other

In Chapter 7, on the basis of applications, the Digital OOH Advertising market from 2015 to 2025 covers:

BFSI

IT and Telecom

Automotive and Transportation

Education

Entertainment

Healthcare

Consumer Goods and Retail

Government and Utilities

Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:

North America (Covered in Chapter 9)

United States

Canada

Mexico

Europe (Covered in Chapter 10)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 11)

China

Japan

South Korea

Australia

India

South America (Covered in Chapter 12)

Brazil

Argentina

Columbia

Middle East and Africa (Covered in Chapter 13)

UAE

Egypt

South Africa

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020-2025

Scope of the Report

Products

Based on the Digital OOH Advertising market development status, competitive landscape and development model in different regions of the world.

Table of Contents

Table of Content

1 Market Overview

1.1 Product Definition and Market Characteristics

1.2 Global Digital OOH Advertising Market Size

1.3 Market Segmentation

1.4 Global Macroeconomic Analysis

1.5 SWOT Analysis

2. Market Dynamics

2.1 Market Drivers

2.2 Market Constraints and Challenges

2.3 Emerging Market Trends

2.4 Impact of COVID-19

2.4.1 Short-term Impact

2.4.2 Long-term Impact

3 Associated Industry Assessment

3.1 Supply Chain Analysis

3.2 Industry Active Participants

3.2.1 Suppliers of Raw Materials

3.2.2 Key Distributors/Retailers

3.3 Alternative Analysis

3.4 The Impact of Covid-19 From the Perspective of Industry Chain

4 Market Competitive Landscape

4.1 Industry Leading Players

4.2 Industry News

4.2.1 Key Product Launch News

4.2.2 M&A and Expansion Plans

5 Analysis of Leading Companies

5.1 Deepsky Corporation Ltd.

5.1.1 Deepsky Corporation Ltd. Company Profile

5.1.2 Deepsky Corporation Ltd. Business Overview

5.1.3 Deepsky Corporation Ltd. Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.1.4 Deepsky Corporation Ltd. Digital OOH Advertising Products Introduction

5.2 Aoto Electronics Co. Mvix, Inc.

5.2.1 Aoto Electronics Co. Mvix, Inc. Company Profile

5.2.2 Aoto Electronics Co. Mvix, Inc. Business Overview

5.2.3 Aoto Electronics Co. Mvix, Inc. Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.2.4 Aoto Electronics Co. Mvix, Inc. Digital OOH Advertising Products Introduction

5.3 Focus Media

5.3.1 Focus Media Company Profile

5.3.2 Focus Media Business Overview

5.3.3 Focus Media Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.3.4 Focus Media Digital OOH Advertising Products Introduction

5.4 Clear Channel Outdoor

5.4.1 Clear Channel Outdoor Company Profile

5.4.2 Clear Channel Outdoor Business Overview

5.4.3 Clear Channel Outdoor Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.4.4 Clear Channel Outdoor Digital OOH Advertising Products Introduction

5.5 Balintimes Hong Kong Media

5.5.1 Balintimes Hong Kong Media Company Profile

5.5.2 Balintimes Hong Kong Media Business Overview

5.5.3 Balintimes Hong Kong Media Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.5.4 Balintimes Hong Kong Media Digital OOH Advertising Products Introduction

5.6 Adams Outdoor Advertising

5.6.1 Adams Outdoor Advertising Company Profile

5.6.2 Adams Outdoor Advertising Business Overview

5.6.3 Adams Outdoor Advertising Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.6.4 Adams Outdoor Advertising Digital OOH Advertising Products Introduction

5.7 Broadsign International LLC

5.7.1 Broadsign International LLC Company Profile

5.7.2 Broadsign International LLC Business Overview

5.7.3 Broadsign International LLC Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.7.4 Broadsign International LLC Digital OOH Advertising Products Introduction

5.8 Lightbox OOH Video Network

5.8.1 Lightbox OOH Video Network Company Profile

5.8.2 Lightbox OOH Video Network Business Overview

5.8.3 Lightbox OOH Video Network Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.8.4 Lightbox OOH Video Network Digital OOH Advertising Products Introduction

5.9 Blue Outdoor

5.9.1 Blue Outdoor Company Profile

5.9.2 Blue Outdoor Business Overview

5.9.3 Blue Outdoor Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.9.4 Blue Outdoor Digital OOH Advertising Products Introduction

5.10 Ayuda Media System

5.10.1 Ayuda Media System Company Profile

5.10.2 Ayuda Media System Business Overview

5.10.3 Ayuda Media System Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.10.4 Ayuda Media System Digital OOH Advertising Products Introduction

5.11 Burkhart Advertising

5.11.1 Burkhart Advertising Company Profile

5.11.2 Burkhart Advertising Business Overview

5.11.3 Burkhart Advertising Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.11.4 Burkhart Advertising Digital OOH Advertising Products Introduction

5.12 JCDecaux

5.12.1 JCDecaux Company Profile

5.12.2 JCDecaux Business Overview

5.12.3 JCDecaux Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.12.4 JCDecaux Digital OOH Advertising Products Introduction

5.13 NEC Display Solutions

5.13.1 NEC Display Solutions Company Profile

5.13.2 NEC Display Solutions Business Overview

5.13.3 NEC Display Solutions Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.13.4 NEC Display Solutions Digital OOH Advertising Products Introduction

5.14 Capitol Outdoor

5.14.1 Capitol Outdoor Company Profile

5.14.2 Capitol Outdoor Business Overview

5.14.3 Capitol Outdoor Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.14.4 Capitol Outdoor Digital OOH Advertising Products Introduction

5.15 Christie Digital System

5.15.1 Christie Digital System Company Profile

5.15.2 Christie Digital System Business Overview

5.15.3 Christie Digital System Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.15.4 Christie Digital System Digital OOH Advertising Products Introduction

5.16 Outfront Media

5.16.1 Outfront Media Company Profile

5.16.2 Outfront Media Business Overview

5.16.3 Outfront Media Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.16.4 Outfront Media Digital OOH Advertising Products Introduction

5.17 Intersection

5.17.1 Intersection Company Profile

5.17.2 Intersection Business Overview

5.17.3 Intersection Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.17.4 Intersection Digital OOH Advertising Products Introduction

5.18 Daktronics

5.18.1 Daktronics Company Profile

5.18.2 Daktronics Business Overview

5.18.3 Daktronics Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.18.4 Daktronics Digital OOH Advertising Products Introduction

5.19 Stroer

5.19.1 Stroer Company Profile

5.19.2 Stroer Business Overview

5.19.3 Stroer Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.19.4 Stroer Digital OOH Advertising Products Introduction

5.20 Euromedia Group

5.20.1 Euromedia Group Company Profile

5.20.2 Euromedia Group Business Overview

5.20.3 Euromedia Group Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.20.4 Euromedia Group Digital OOH Advertising Products Introduction

5.21 Oohmedia Ltd.

5.21.1 Oohmedia Ltd. Company Profile

5.21.2 Oohmedia Ltd. Business Overview

5.21.3 Oohmedia Ltd. Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.21.4 Oohmedia Ltd. Digital OOH Advertising Products Introduction

5.22 Phoenix Metropolis Media

5.22.1 Phoenix Metropolis Media Company Profile

5.22.2 Phoenix Metropolis Media Business Overview

5.22.3 Phoenix Metropolis Media Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.22.4 Phoenix Metropolis Media Digital OOH Advertising Products Introduction

5.23 TOM Group

5.23.1 TOM Group Company Profile

5.23.2 TOM Group Business Overview

5.23.3 TOM Group Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.23.4 TOM Group Digital OOH Advertising Products Introduction

5.24 Clear Channel Outdoor Holdings Inc

5.24.1 Clear Channel Outdoor Holdings Inc Company Profile

5.24.2 Clear Channel Outdoor Holdings Inc Business Overview

5.24.3 Clear Channel Outdoor Holdings Inc Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.24.4 Clear Channel Outdoor Holdings Inc Digital OOH Advertising Products Introduction

5.25 White Horse Group

5.25.1 White Horse Group Company Profile

5.25.2 White Horse Group Business Overview

5.25.3 White Horse Group Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.25.4 White Horse Group Digital OOH Advertising Products Introduction

5.26 Lama Advertising Company

5.26.1 Lama Advertising Company Company Profile

5.26.2 Lama Advertising Company Business Overview

5.26.3 Lama Advertising Company Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.26.4 Lama Advertising Company Digital OOH Advertising Products Introduction

5.27 Primedia Outdoor

5.27.1 Primedia Outdoor Company Profile

5.27.2 Primedia Outdoor Business Overview

5.27.3 Primedia Outdoor Digital OOH Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)

5.27.4 Primedia Outdoor Digital OOH Advertising Products Introduction

6 Market Analysis and Forecast, By Product Types

6.1 Global Digital OOH Advertising Sales, Revenue and Market Share by Types (2015-2020)

6.1.1 Global Digital OOH Advertising Sales and Market Share by Types (2015-2020)

6.1.2 Global Digital OOH Advertising Revenue and Market Share by Types (2015-2020)

6.1.3 Global Digital OOH Advertising Price by Types (2015-2020)

6.2 Global Digital OOH Advertising Market Forecast by Types (2020-2025)

6.2.1 Global Digital OOH Advertising Market Forecast Sales and Market Share by Types (2020-2025)

6.2.2 Global Digital OOH Advertising Market Forecast Revenue and Market Share by Types (2020-2025)

6.3 Global Digital OOH Advertising Sales, Price and Growth Rate by Types (2015-2020)

6.3.1 Global Digital OOH Advertising Sales, Price and Growth Rate of Digital Billboards

6.3.2 Global Digital OOH Advertising Sales, Price and Growth Rate of Video Advertising

6.3.3 Global Digital OOH Advertising Sales, Price and Growth Rate of Ambient Advertising

6.3.4 Global Digital OOH Advertising Sales, Price and Growth Rate of Other

6.4 Global Digital OOH Advertising Market Revenue and Sales Forecast, by Types (2020-2025)

6.4.1 Digital Billboards Market Revenue and Sales Forecast (2020-2025)

6.4.2 Video Advertising Market Revenue and Sales Forecast (2020-2025)

6.4.3 Ambient Advertising Market Revenue and Sales Forecast (2020-2025)

6.4.4 Other Market Revenue and Sales Forecast (2020-2025)

7 Market Analysis and Forecast, By Applications

7.1 Global Digital OOH Advertising Sales, Revenue and Market Share by Applications (2015-2020)

7.1.1 Global Digital OOH Advertising Sales and Market Share by Applications (2015-2020)

7.1.2 Global Digital OOH Advertising Revenue and Market Share by Applications (2015-2020)

7.2 Global Digital OOH Advertising Market Forecast by Applications (2020-2025)

7.2.1 Global Digital OOH Advertising Market Forecast Sales and Market Share by Applications (2020-2025)

7.2.2 Global Digital OOH Advertising Market Forecast Revenue and Market Share by Applications (2020-2025)

7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)

7.3.1 Global Digital OOH Advertising Revenue, Sales and Growth Rate of BFSI (2015-2020)

7.3.2 Global Digital OOH Advertising Revenue, Sales and Growth Rate of IT and Telecom (2015-2020)

7.3.3 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Automotive and Transportation (2015-2020)

7.3.4 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Education (2015-2020)

7.3.5 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Entertainment (2015-2020)

7.3.6 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Healthcare (2015-2020)

7.3.7 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Consumer Goods and Retail (2015-2020)

7.3.8 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Government and Utilities (2015-2020)

7.3.9 Global Digital OOH Advertising Revenue, Sales and Growth Rate of Others (2015-2020)

7.4 Global Digital OOH Advertising Market Revenue and Sales Forecast, by Applications (2020-2025)

7.4.1 BFSI Market Revenue and Sales Forecast (2020-2025)

7.4.2 IT and Telecom Market Revenue and Sales Forecast (2020-2025)

7.4.3 Automotive and Transportation Market Revenue and Sales Forecast (2020-2025)

7.4.4 Education Market Revenue and Sales Forecast (2020-2025)

7.4.5 Entertainment Market Revenue and Sales Forecast (2020-2025)

7.4.6 Healthcare Market Revenue and Sales Forecast (2020-2025)

7.4.7 Consumer Goods and Retail Market Revenue and Sales Forecast (2020-2025)

7.4.8 Government and Utilities Market Revenue and Sales Forecast (2020-2025)

7.4.9 Others Market Revenue and Sales Forecast (2020-2025)

8 Market Analysis and Forecast, By Regions

8.1 Global Digital OOH Advertising Sales by Regions (2015-2020)

8.2 Global Digital OOH Advertising Market Revenue by Regions (2015-2020)

8.3 Global Digital OOH Advertising Market Forecast by Regions (2020-2025)

9 North America Digital OOH Advertising Market Analysis

9.1 Market Overview and Prospect Analysis

9.2 North America Digital OOH Advertising Market Sales and Growth Rate (2015-2020)

9.3 North America Digital OOH Advertising Market Revenue and Growth Rate (2015-2020)

9.4 North America Digital OOH Advertising Market Forecast

9.5 The Influence of COVID-19 on North America Market

9.6 North America Digital OOH Advertising Market Analysis by Country

9.6.1 U.S. Digital OOH Advertising Sales and Growth Rate

9.6.2 Canada Digital OOH Advertising Sales and Growth Rate

9.6.3 Mexico Digital OOH Advertising Sales and Growth Rate

10 Europe Digital OOH Advertising Market Analysis

10.1 Market Overview and Prospect Analysis

10.2 Europe Digital OOH Advertising Market Sales and Growth Rate (2015-2020)

10.3 Europe Digital OOH Advertising Market Revenue and Growth Rate (2015-2020)

10.4 Europe Digital OOH Advertising Market Forecast

10.5 The Influence of COVID-19 on Europe Market

10.6 Europe Digital OOH Advertising Market Analysis by Country

10.6.1 Germany Digital OOH Advertising Sales and Growth Rate

10.6.2 United Kingdom Digital OOH Advertising Sales and Growth Rate

10.6.3 France Digital OOH Advertising Sales and Growth Rate

10.6.4 Italy Digital OOH Advertising Sales and Growth Rate

10.6.5 Spain Digital OOH Advertising Sales and Growth Rate

10.6.6 Russia Digital OOH Advertising Sales and Growth Rate

11 Asia-Pacific Digital OOH Advertising Market Analysis

11.1 Market Overview and Prospect Analysis

11.2 Asia-Pacific Digital OOH Advertising Market Sales and Growth Rate (2015-2020)

11.3 Asia-Pacific Digital OOH Advertising Market Revenue and Growth Rate (2015-2020)

11.4 Asia-Pacific Digital OOH Advertising Market Forecast

11.5 The Influence of COVID-19 on Asia Pacific Market

11.6 Asia-Pacific Digital OOH Advertising Market Analysis by Country

11.6.1 China Digital OOH Advertising Sales and Growth Rate

11.6.2 Japan Digital OOH Advertising Sales and Growth Rate

11.6.3 South Korea Digital OOH Advertising Sales and Growth Rate

11.6.4 Australia Digital OOH Advertising Sales and Growth Rate

11.6.5 India Digital OOH Advertising Sales and Growth Rate

12 South America Digital OOH Advertising Market Analysis

12.1 Market Overview and Prospect Analysis

12.2 South America Digital OOH Advertising Market Sales and Growth Rate (2015-2020)

12.3 South America Digital OOH Advertising Market Revenue and Growth Rate (2015-2020)

12.4 South America Digital OOH Advertising Market Forecast

12.5 The Influence of COVID-19 on South America Market

12.6 South America Digital OOH Advertising Market Analysis by Country

12.6.1 Brazil Digital OOH Advertising Sales and Growth Rate

12.6.2 Argentina Digital OOH Advertising Sales and Growth Rate

12.6.3 Columbia Digital OOH Advertising Sales and Growth Rate

13 Middle East and Africa Digital OOH Advertising Market Analysis

13.1 Market Overview and Prospect Analysis

13.2 Middle East and Africa Digital OOH Advertising Market Sales and Growth Rate (2015-2020)

13.3 Middle East and Africa Digital OOH Advertising Market Revenue and Growth Rate (2015-2020)

13.4 Middle East and Africa Digital OOH Advertising Market Forecast

13.5 The Influence of COVID-19 on Middle East and Africa Market

13.6 Middle East and Africa Digital OOH Advertising Market Analysis by Country

13.6.1 UAE Digital OOH Advertising Sales and Growth Rate

13.6.2 Egypt Digital OOH Advertising Sales and Growth Rate

13.6.3 South Africa Digital OOH Advertising Sales and Growth Rate

14 Conclusions and Recommendations

14.1 Key Market Findings and Prospects

14.2 Advice for Investors

15 Appendix

15.1 Methodology

15.2 Research Data Source

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