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India Hyperlocal Market Outlook to 2020 - Driven by Surge in Number of Startups and Series of Funding

Region:Asia

Product Code:KR377

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Published On

March 2016

Total pages

288

About the Report

The report titled "India Hyperlocal Market Outlook to 2020 - Driven by Surge in Number of Startups and Series of Funding" provides a comprehensive analysis of the various aspects such as the market size of the India Hyperlocal Market, Logistics, Food, Groceries, Pharmacy, Horizontal, and Concierge. The report covers various aspects such as market size of India hyperlocal market, segmentation on the basis of regions, orders, and revenue, by the time of delivery, trends and developments, SWOT analysis, BCG Matrix, pre-requisites to enter the market and success and failure case studies of various Hyperlocal companies in the country. The report also provides the market share, business strategies, month-on-month order growth and key performance indicators of major companies in horizontal hyperlocal, food technology, grocery, pharmacy, concierge segment. The report also provides a future analysis of the overall hyperlocal market of India and its segments. The report is useful for Hyperlocal vendors, investors and funding institutions, E-commerce companies and new players venturing into the market.
India Hyperlocal Market
A hyperlocal market in India, which is driven by sales of Logistics, Food, Groceries, registered revenues of INR ~ million in 2015. Even with the advent of new startups in the industry, the revenues increased by 41% compared to 2014 where the total revenues were registered as INR ~ million. The Hyperlocal market in India has grown at a growth rate of 71% in the number of orders from ~ million in 2014 to ~ million in 2015.
The Hyperlocal industry in India is comprised of various segments such as Logistics, Food, Groceries, Pharmacy, Horizontal and Concierge segment that comprises of various companies in the Hyperlocal market in India. The horizontal hyperlocal market has remained the largest contributor to the hyperlocal market with a share of ~% in overall market revenues followed by food hyperlocal market registering a share of ~% in the revenues in 2015. In addition to this, Bangalore and Delhi have been the home to various Hyperlocal startups due to ease in transportation and infrastructure facilities. Delhi accounted for ~% of the overall hyperlocal market order in December 2015 followed by Bangalore with ~% share in the total number of orders. The India Hyperlocal market will grow at a considerable CAGR rate thus exceeding INR ~ million by 2020. 
India Logistics Hyperlocal Market
The hyperlocal logistics market in India has intensified at a healthy growth rate in the recent past and has provided a sound platform for the new entrants as well as the budding firms in the market space. The market for logistics hyperlocal in India has registered revenues of INR ~ million in 2015, registering a continuous incline from January 2015 to December 2015. Indian logistic hyperlocal market has witnessed presence of large number of players. The hyperlocal Logistics market in the country has majorly been driven by various players such as Roadrunnr, Grab.in, Shadowfax, Opinio, Xpress Runner and others. Roadrunnr has accounted for ~% of the overall market revenues in 2015, followed by Grab.in contribution of ~% towards the overall market revenues. 
In the coming years, the logistics hyperlocal market is projected to incline not only in terms of picking up orders but also delivering essential products such as food, groceries and dairy products. The market revenues of the hyperlocal logistics market have been projected to augment at a CAGR of ~% during the period 2016-2020 and reach INR ~ million by 2020, whereas a number of orders in future would witness a rise at a CAGR of ~% during the outlook period (2016-2020).
India Grocery Hyperlocal Market
The market for hyperlocal groceries has changed radically in India in the past few years. The revenues of the hyperlocal market were registered as INR ~ million in 2015 with a number of orders being registered at ~ thousand during the same period. The market has seen the presence of players such as Grofers, Pepper tap, Go Zopping, Ninja cart, and many other players. Grofers had been the leading players in the India Hyperlocal logistics market and captured ~% of the overall market revenues during 2015. PepperTap has been the second-largest player operating in the hyperlocal grocery space of India with a revenue contribution of ~% to overall market revenues in 2015. The market is expected to witness a rise in the volume growth with an increase in demand per city. The grocery hyperlocal market in India is expected to grow at a CAGR of ~% in the coming years from 2016 to 2020. It has been estimated that the total market size of grocery hyperlocal in the country will increase from INR ~ million in 2016 to INR ~ million in 2020.
India Food Hyperlocal Market
The revenues generated by the food hyperlocal market in India augmented rapidly from January 2015 to December 2015 and have been registered as INR ~ million in 2015. The market has witnessed an enhancement in the demand of online food ordering due to the migration of people in urban areas. The leader in the food hyperlocal market of India is Food Panda, which has commanded a noteworthy market share during 2015, recorded at ~% in terms of market revenues. The market is expected to witness a CAGR of ~% in terms of a number of orders and ~% in terms of revenue during the year 2016-2020. Owing to rising intercity migration by professional as well as educational purposes would further lead to amplification in a number of order to ~ million in 2020, leading to inclination in revenues to INR ~ million by 2020. 
India Horizontal Hyperlocal Market
India's horizontal hyperlocal market has recorded the highest demand from consumers in the year 2015. This exponential usage of online horizontal hyperlocal has led to a growth in a number of individuals opting out for horizontal hyperlocal services for different usages such as plumbing, electrician, wedding planning and others across the country. The market of horizontal hyperlocal in India has registered revenues of INR ~ million by servicing the ~ thousand requests in 2015. India Horizontal hyperlocal market is largely dominated by two major players, namely Local Oye and Urban Clap. The market is therefore highly concentrated, with Local Oye and Urban Clap collectively contributing ~% of the market revenues in 2015. The market of horizontal hyperlocal in India is projected to witness an incline in revenues from INR ~ million in 2016 to INR ~ million in 2020.
India Pharmacy Hyperlocal Market
India Hyperlocal pharmacy market has been influenced by the presence of firms such as 1mg, PM Health, and Life Care, Pluss and others. 1mg has earned revenue worth INR ~ million in 2015 and has a major share in the pharmacy Hyperlocal market. Online purchase of medicines and drugs through doctor’s prescriptions along with recommendations through doctors has led to an increase in demand of pharmacy through online channels in the country at a phenomenal rate. In the coming years (2016-2020), the market for pharmacy hyperlocal is projected to witness a rapid rise in the number of orders received which in turn would lead to a rise in revenues generated by the market from INR ~ million in 2015 to INR ~ million in 2020.
 India Concierge Hyperlocal Market
Hyperlocal concierge services involve delivery from both B2B and B2C segments. Delivery within B2B segments involves delivery to various clients (companies, restaurants, and others) whereas delivery within the B2C segment involves the delivery of products to the customers. The concierge Hyperlocal market is majorly based on the delivery of volume products in order to enhance the margins. The market registered revenues of INR ~ million in 2015 on account of ~ thousand requests during the period. The market has witnessed the presence of several startups such as Godd Service, Joe Hukum, Bhejjo, and many other players. In the future, the revenue contribution of the market is expected to incline at a swift rate and reach ~% by 2020.
Key Topics Covered in the Report:
  • The market size of the India Hyperlocal Market by Revenue
  • The market size of India Hyperlocal Market by Orders
  • The market segmentation by Regional Demand, by Revenue, by Orders
  • Major Business Models prevalent in the Hyperlocal Space
  • India Hyperlocal Market-BCG Matrix
  • Pre-requisites to enter the market
  • Cost to Setup a Hyperlocal Market
  • Competitive Landscape for Major Players in India Hyperlocal Market
  • Company Profiles of Major Players in India Hyperlocal Market
  • Company Profiles of - Logistics (Roadrunnr, Shadowfax, Grab, Opinio, LataHun, and others)
  • Company Profiles of- Food (Foody’s, Foodabhi.com, Boibanit, Swiggy, and others)
  • Company Profiles of- Groceries (Grofers, Pepper Tap, Ninja Cart and others)
  • Company profile of – Horizontal Hyperlocal (Local Oye)
  • Company Profiles of- Pharmacy Hyperlocal (1mg)
  • Trends and Developments in India Hyperlocal Market
  • Competitive landscape of major players in Logistics, Food, Groceries, Horizontal and Pharmacy
  • Future outlook and projections of the India Hyperlocal Market- By Revenue and Orders
  • Analyst Recommendation (Success and Failure Case Studies of Hyperlocal Companies in India)

Scope of the Report

Products

Hyperlocal logistics, BCG Matrix, Logistics Hyperlocal, Food Hyperlocal, Grocery Hyperlocal, Horizontal Hyperlocal, Pharmacy Hyperlocal, Concierge Hyperlocal

Companies

Roadrunnr, Grab.in, Opinio, Shadowfax, VDeliver, Quickli, Food Panda, Foody’s, Oye-Waiter, Tap Tap Meals, Tiny Owl, NinjaCart, Grofers, Stockupp, Pepper Tap, Go Zopping, Local Oye, Urban Clap, Scootsy, Get Now, 1 mg, PHLC, Pluss, My Medisyn, Bhejjo, Ziprun

Table of Contents

1. Executive Summary
Logistics
Food
Groceries
Horizontal
Pharmacy
Project Brief and Detailed Scope
2. Research Methodology
2.1. Market Definitions
2.2. Abbreviations
2.3. Market Size and Modeling
Approach – Market Sizing
3. India Hyperlocal Market Introduction
3.1. Comparison of India Hyperlocal Market with Global Market
Reasons for Emergence of Hyperlocal Market
4. India Hyperlocal Marketplace Market Size, 2014-2015
4.1. By Revenues, 2014-2015
4.1.1. Market Opportunities
4.2. By Annual Orders, 2014-2015
5. India Hyperlocal Marketplace Market Segmentation
5.1. By Major Regions-North, East, West and South, 2015
5.2. By Major Hyperlocal Segment-Logistics, Food, Grocery, Horizontal, Pharmacy and Concierge Services, 2015
By Number of Orders, 2015
By Revenues, 2015
6. Pre-Requisites to Enter into India Hyper local Market
Sound Business Plan
Presence of Curated local content in Website and Mobile Application
Assisting the Local Merchant with a New Technology
Developing a Price-Point for Local Businesses
Obtaining Finances- Investments
Deploy Skilled Labour Force
7. How to Setup a Hyperlocal Marketplace in India
Cost Involved in developing a Hyperlocal Startup
8. SWOT Analysis
8.1. Strengths
8.2. Weakness
8.3. Opportunities
8.4. Threats
9. Trends and Developments in India Hyperlocal Market
Spurring Investments
Expansion of Services
Rising number of Startups
Growth in Employment Opportunities
10. Issues and Challenges in India Hyperlocal Market
11. Boston Consultancy Group Matrix in India Hyperlocal Market
11.1. Boston Consultancy Group Matrix for India Logistics Hyperlocal Market
11.2. Boston Consultancy Group Matrix for India Food Hyperlocal Market
12. Competitive Landscape of Major Players in India Hyperlocal Market
13. India Hyperlocal Logistics Market
13.1. India Hyperlocal Logistic Market Introduction
Business Model
13.2. Market Share of Major Players in India Hyperlocal Logistics Market, 2015
13.3. Company Profiles of Major Players in India Hyperlocal Logistics Market
13.3.1. Roadrunnr
Business Overview
Business Strategies – Expansion Plans
Financial Performance Indicators, 2015
13.3.2. Grab.in
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators, 2015
13.3.3. Opinio
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.3.4. Shadowfax
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.3.5. VDeliver
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.3.6. Quickli
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.3.7. Superman Delivers
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.3.8. Xpress Runner
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.3.9. LataHun
Business Overview
Company Synopsis-
13.3.10. Your Guy Concierge
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
13.4. India Logistics Hyperlocal Market Future Outlook and Projections, 2016-2020
14. India Hyperlocal Grocery Market
14.1. India Hyperlocal Grocery Market Introduction
Business Model
14.2. Market Share of Major Players in India Hyperlocal Grocery Market
14.3. India Hyperlocal Grocery Market Company Profiles
14.3.1. NinjaCart
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
14.3.2. Parchuni
Business Overview
Business Strategies- Expansion Plans
14.3.3. InstaFrsh / I Delivr
Business Overview
Key Performance Indicators – Reasons for Shutdown
14.3.4. Go Zopping
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
14.3.5. Grofers
Business Overview
Business Strategies – Expansion Plans
Financial Performance Indicators, 2015
14.3.6. Stockupp
Business Overview
Financial Performance Indicators
14.3.7. Pepper Tap
Business Strategies- Expansion Plans
Financial Performance Indicators
14.4. India Hyperlocal Grocery Market Future Outlook and Projections, 2016-2020
15. India Hyperlocal Food Market
15.1. India Hyperlocal Food Market Introduction
Business Model
15.2. Market Share of Major Players in India Hyperlocal Food Market, 2015
15.3. India Hyperlocal Food Market Company Profile
15.3.1. Foodys.in
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
15.3.2. Food Panda
Business Overview
Financial Performance
15.3.3. Oye Waiter
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicator
15.3.4. TapTapMeals
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicator
15.3.5. Tiny Owl
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
15.3.6. Meal Hopper
Business Overview
Business Strategies-Expansion Plans
Financial Performance Indicators
15.3.7. Boibanit.com
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicator
15.3.8. FoodAbhi.com
Business Overview
Business Strategies- Expansion plans
Financial Performance Indicators
15.3.9. Swiggy
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
15.3.10. Eatlo
Business Overview
Financial Performance Indicators
15.3.11. Tiffinwale.com
Business Overview
15.4. India Food Hyperlocal Market Future Projections and Outlook, 2016-2020
16. India Hyperlocal Pharmacy Market
16.1. India Hyperlocal Pharmacy Market Company Profile
16.1.1. 1mg (Previously known as Healthkart)
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
16.2. India Hyperlocal Pharmacy Market Future Outlook and Projections, 2016-2020
17. India Horizontal Hyperlocal Market
17.1. India Horizontal Hyperlocal Market Introduction
Business Model
17.2. Market Share of Major Players in India Horizontal Hyperlocal Market, 2015
17.3. India Hyperlocal Horizontal Market Company Profile
17.3.1. Local Oye
Business Overview
Business Strategies- Expansion Plans
Financial Performance Indicators
1.1.1.
1.1.1.
17.3.2. Urban Clap
Business Strategies-Expansion Plans
Financial Performance
17.4. India Horizontal Hyperlocal Market Future Outlook and Projections, 2016-2020
18. Snapshot of India Hyperlocal Concierge Market
Introduction and Market Size
Competition
Business Model of India Concierge Hyperlocal Market
Future of India Concierge Hyperlocal Market, 2016-2020
19. India Hyperlocal Market Future Outlook and Projections, 2016-2020
19.1. By Revenues, 2016-2020
By Segments, 2016-2020
19.2. By Orders, 2016-2020
By Segments- 2016-2020
20. Possible Outcomes in India Hyperlocal Market in Future
20.1. Rise in Hyperlocal Companies
20.2. Emergence of E-Commerce Players in the Hyperlocal Space
20.3. Competition is expected to Remain Stagnant
20.4. Cause and Effect Relationship between the Dependent and Independent Factors in India Hyperlocal Market
20.5. Recommendations Speak on the Hyperlocal Marketplace
20.5.1. Viewpoints of Industry Experts
Foodabhi.com
InstaFrsh.com
Your Guy Concierge
Foody’s.com
Quickli.com
Boibanit.com
Grofers
20.5.2. Failure Case Studies
20.5.3. Success Case Studies
20.5.4. Analyst Recommendation
Business Model
Marketing Strategies
20.5.5. Suggestions
Better Logistics services – Key to Growth
Develop a Customer-Centric Mobile Application
Optimize the Supply Chain
Obtain Regular Feedback from the Customers
Compare Offline vs Hyperlocal vs Marketplace Customer
Maintain the Investors Interest
Word- of – Mouth Marketing
Regular Training
21. Macro Economic Factors affecting India Hyperlocal Market
21.1. India E-Commerce Market Size, 2010-2020
21.2. Smartphone Users in India, 2010-2020
21.3. Urban Population of India, 2010-2020
21.4. Internet Users in India, 2010-2020
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