North America Volumetric Display Market Outlook to 2028

North America Volumetric Display Market Overview

• The North America Volumetric Display Market was valued at USD 101.68 Million. The market is primarily driven by the demand for advanced 3D visualization solutions across sectors such as healthcare, defense, and automotive. The growing need for accurate 3D imaging in surgeries and diagnostics is propelling the healthcare sector's adoption, contributing to the overall market growth.
• Major players in the market are Voxon Photonics, Lightspace Technologies, HoloTech, and Looking Glass Factory. These companies are at the forefront of innovation, developing cutting-edge volumetric display technologies that cater to a wide range of industries, including entertainment and medical research.
• Voxon Photonics, an Adelaide-based company, has made significant strides in 3D volumetric display technology. Their VX1 and VXR displays, which create interactive, floating 3D images, have been sold to over 160 universities and major corporations worldwide.BAE Systems is using the VXR as a research tool, and Voxon has also licensed the Space Invaders arcade game IP from Taito for a 3D version.
• The United States dominant market in North America, due to their tech-driven ecosystems and the presence of leading healthcare and defense industries. California generates high volumetric display revenues, driven by Silicon Valley's tech companies and major defense contractors.

North America Volumetric Display Market Segmentation

The market is segmented into various factors like product, application, and region.

By Product: The market is segmented by product into Static Volumetric Displays and Dynamic Volumetric Displays. Static Volumetric Displays held a dominant market share due to their application in medical imaging and architectural modeling. These displays, which project a stable 3D image, are favored for their precision in displaying detailed images for extended periods.

By Application: The market is segmented by application into Healthcare, Aerospace & Defense, and Automotive. The Healthcare sector held the largest market share due to the growing adoption of 3D visualization for complex surgeries and diagnostics.

By Region: The market is segmented by region into USA and Canada. The USA holds a dominant position due to the presence of advanced industries such as healthcare and defense, with substantial investments in 3D display technologies.

North America Volumetric Display Market Competitive Landscape

• Looking Glass Factory: In February 2023, Accenture made a strategic investment in Looking Glass Factory to accelerate the shift from 2D to 3D displays. This investment supports Looking Glass' holographic platform, which includes the largest 65" holographic display and their Blocks sharing platform. The move is expected to fuel the $1 trillion metaverse market by 2025.
• Lightspace Technologies: Lightspace Technologies has reintroduced its 3D volumetric displays, launching the x1406 model, which features reduced acoustic noise and increased brightness compared to the x1405. The x1406 will be available soon, while the x1500 is expected this fall. All models support multiple viewers without eyewear and offer a 90-degree field of view.

North America Volumetric Display Market Analysis

Market Growth Drivers

• Increasing Adoption in Healthcare: The healthcare sector is driving the volumetric display market as the demand for advanced imaging technologies grows. In 2023, over 200 hospitals in the U.S. began integrating volumetric displays for surgical planning, improving surgical precision and patient outcomes. This trend will continue, with 300 additional hospitals expected to adopt similar technologies by 2025, contributing to the expansion of the market.
• Advancements in Medical Imaging Software: By 2024, the integration of volumetric displays with advanced medical imaging software is projected to increase the number of applications in surgical planning. Hospitals are expected to increase globally in new medical imaging technologies, with North America accounting for a substantial portion. This will support the widespread adoption of volumetric displays for real-time 3D interaction.
• Expansion of Virtual Reality in Defense: In 2023, the U.S. Department of Defense significantly expanded its use of VR and AR technologies for military training. With a budget allocation exceeding USD 20 million, volumetric displays are being integrated into these systems, enhancing training simulations and offering more realistic battlefield experiences. This investment is expected to grow through 2024.

Market Challenges

• Limited Resolution and Scalability: Although volumetric displays offer immersive experiences, their resolution is still lower than traditional 2D displays. This technological limitation has slowed adoption in industries like media and entertainment, where high-quality visuals are essential. Research and development investments are expected to increase and overcome these limitations.
• Lack of Standardization: The absence of standardized volumetric display formats creates compatibility issues, particularly when integrating with existing 2D display systems. As of 2023, only a handful of volumetric display manufacturers are working on creating uniform standards, which is hindering the mass production of interoperable devices.

North America Volumetric Display Market Future Outlook

Future trends include expanding adoption in healthcare, increasing defense investments, integration with the metaverse, and more widespread use in automotive design and prototyping. By 2028, volumetric displays will play a critical role in these sectors.

Future Market Trends

• Healthcare Sector Adoption: Over the next five years, the healthcare industry is expected to invest heavily in volumetric displays, with more than 500 hospitals projected to adopt the technology by 2028. These displays will revolutionize surgical planning and diagnostics, enabling real-time interaction with 3D images, thus enhancing patient outcomes.
• Integration with the Metaverse: By 2028, volumetric displays will be widely adopted in metaverse applications, with major technology firms will into the development of immersive 3D environments. The metaverse will drive volumetric displays to new levels of engagement in entertainment and education, becoming a key tool in digital experiences.