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India Domestic Pumps (Less than 2.5 HP) Market Outlook to 2025

Driven by Depleting Ground Water Level and Rise in the Number of Infrastructure Projects

Region:Asia

Author(s):Shefali Jain

Product Code:KR1017

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Published On

September 2020

Total pages

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About the Report

The report titled “India Domestic Pumps (Less than 2.5 HP) Market Driven by Depleting Ground Water Level and Rise in the Number of Infrastructure Projects" provides a comprehensive analysis of Domestic Pump Market (Less than 2.5 HP) in India. The report covers overview and genesis of the industry, overall market size in terms of revenue and sales volume, market segmentation by market structure, pump type, motor rating, states and by distribution channel; porter five forces analysis, trends and developments, issues and challenges, government regulations, smart city analysis and competition landscape including competition scenario, cross comparison, strengths, weaknesses and company profiling of major players in Domestic Pump Market (Less than 2.5 HP) in India. The report concludes with future market projections on the basis of revenue and sales volume, and future market segmentation by market structure, pump type, motor rating, and states and by distribution channel and analyst recommendations highlighting the major opportunities and cautions in the industry.

Market Overview (Demand and Supply Scenario): India Domestic Pump Market grew at CAGR of 4-6% during the review period FY’2015-FY’2020. Depleting ground water level, rapid urbanization and rise in the number of infrastructure initiatives are some of major factors responsible for the surge in demand for domestic pumps (Less than 2.5 HP). Coimbatore, Rajkot, Ahmednagar, Kolhapur have been the major manufacturing hubs for domestic pumps (Less than 2.5 HP) in India. In-house manufacturing, procurement from contract manufacturers and imports have been primarily three strategies adopted by companies in India Domestic Pump Market.

Each company has multiple dealers scattered across the country who partner with retailers for making the products available to the customers. Dealers are responsible for stocking up products and maintaining professional relationship with the retailers. They maintain a stock of 2-3 months depending upon the location and the company. Sales Volume and Revenue, Market Coverage, Product Range, Margin Sharing and Storage Unit/Warehouse have been some of the factors taken into consideration before empanelling a dealer.

India Domestic Pumps Market Segmentation

By Market Structure (Organized and Unorganized Market): Total Domestic Pump Market in India has been dominated by organized players, followed by unorganized players. Unorganized Players are scattered across the country. Although majority of the players are present in Coimbatore and Rajkot. The unorganized players offer products at a low price and offer replacement warranty of 12-24 months in contrast to organized players who offer a repair warranty of 12-24 months. This has placed immense pressure on organized players in terms of cost and maintaining the quality of the product at the same time, squeezing their overall margins

By Pump Type & Motor Rating: Major pumps demanded in India in domestic pump category are Mini Monoblock Pumps, Borewell Submersible Pumps, Pressure Booster Pumps and Others. 0.5-1 HP and 1-1.5 HP is the most demanded product category in domestic pump category. Average price range for domestic pumps sold in India is between INR 4,000-12,000. CRI Pumps, KSB, Texmo, Aquatex, Lubi, Varuna Pumps and V Guard have been the leading players in the product categories mentioned above. Upcoming regions for domestic pump in India are Maharashtra, UP, Bihar, West Bengal and other Metropolitan cities.

By States: The demand for domestic pumps (Less than 2.5 HP) was dominated by Maharashtra, Karnataka, Telangana, Gujarat, Tamil Nadu, Kerala, Delhi NCR, West Bengal, Madhya Pradesh and Bihar. Texmo Industries, CRI Pumps, V-Guard, Aqua Group are the leading players in South region.

By Distribution Channel: Major players in domestic pump market follow multiple channels of making the products available to the end users including dealers and distributor, direct sales and online channel. Dealer and distribution channel dominated the sales for domestic pumps in India followed by direct channel and online channel. Major companies have more than 1,000 channel partners scattered across the country for distribution of products.

Competitive Landscape

The total domestic pump market in India is highly fragmented in nature with more than 300 brands of organized and unorganized pumps available in the market. In addition to this, organized pump market in India is moderately concentrated among top 10 players, capturing more than 80% market share basis revenue. Product Performance, Price, Product Range, Warranty, Brand Name, After Sale Service, Distributor Network, Marketing Communication, Product Life Services have been mapped as mapped as major competing parameters for companies operating in India Domestic Pump Market. Companies with large product range, wide regional presence and effective after sale services are indentified as clear leaders in the industry.

Impact of COVID-19

Domestic Pump Industry in India witnessed a decline in pump sales during the pandemic, owing to retail stores being closed and no construction activity happening in the country. Companies increased their manufacturing capacity utilization to cover the loss in domestic pump sales during Quarter 1 and Quarter 2. In addition to this, social distancing norms and regular medical checkups were performed at the manufacturing plant and office to ensure safety of workers.

Future Outlook and Projection

The demand is expected to grow with a CAGR of 2.4% and 1.1% on the basis of revenue and sales volume respectively, during the forecast period. Due to ever increasing concern of saving energy, companies are expected to increase the production of energy efficient pumps. In addition to this, rise in demand for smart pumps, depleting ground water level and rise in household construction to drive the domestic pump market (less than 2.5 HP) in India.

Key Topics Covered in the Report:

Domestic Pump Value Chain Analysis
Domestic Pumps Market Size and Future Projections (FY’2015-FY’2025)
Domestic Pump Market Segmentation by Pump Type, Distribution Channel, Motor Rating and Regional Demand
Residential Landscape of Maharashtra, Delhi NCR, Tamil Nadu, Gujarat, Karnataka
Trends and Developments in Domestic Pump Market
AI in Domestic Pumps Market
Competitive Landscape of Major Players in Global Pumps Market
Strengths and Weakness of Major Players in Domestic Pumps Market
Market Share of Major Players in Domestic Pumps Market
Porter’s Five Force Analysis of Domestic Pump Market
Future Market Trends and Way Forward
Analyst Recommendations

Products

Key Target Audience

Global & Domestic Pump Manufacturers
Pump Distributors
Pump Importers
Government Associations
Electric Consumer Durables Companies
Private Equity and Venture Capitalists firms

Time Period Captured in the Report:-

Historical Period: FY’2015-FY’2020
Forecast Period: FY’2021-FY’2025

Companies

Key Segments Covered:

By Market Structure

Organized Market
Unorganized Market

By Pump Type

Mini Monoblock Pumps
Borewell Submersible Pumps
Pressure Booster Pumps
Other Pumps

By Motor Rating

0.5 HP
0.5-1.0 HP
1.0-1.5 HP
1.5-2.0 HP

By State

Maharashtra
Tamil Nadu
Gujarat
Karnataka
Telangana
Kerala
Delhi NCR
West Bengal
Madhya Pradesh
Bihar
Other States

By Distribution Channel

Dealer and Distributor Network
Direct Sales Channel
Online Sales Channel

Companies Covered

Crompton
Kirloskar
Texmo Industries (Texmo and Taro)
Lubi Pumps
V-Guard
C.R.I. Pumps
Aqua Group (Texmo and Aquatex)
Lagajjar (Varuna Pumps)
Usha Pumps
Havells
KSB Group
Suguna Pumps
Grundfos
Shakti Pumps
CG Power
Mahendra Pumps
Duke
Polycab
Bindhu Pumps
Kumar Pumps
Deccan Industries
ESPA

1.Executive Summary

2.Research Methodology

2.1.Market Definitions

2.2.Abbreviations

2.3.Market Sizing and Modeling

Consolidated Research Approach

Market Sizing Approach– India Domestic Pump Market (Less than 2.5 HP)

Sample Size Inclusion Table

Variables (Dependent & Independent)

Multi Factor Based Sensitivity Model

Regression Matrix

Limitations

Final Conclusion

3.India Domestic Pump Market (Less than 2.5 HP) Introduction

4.India Domestic Pump Market (Less than 2.5 HP) Value Chain Analysis

4.1.Value Chain Analysis

5.India Domestic Pump Market (Less than 2.5 HP) Size, FY’2015-FY’2020

5.1. By Revenue and Sales Volume, FY’2015-FY’2020

6.India Domestic Pump Market Segmentation (Less than 2.5 HP), FY’2015-FY’2020

6.1.By Market Structure (Organized Market and Unorganized Market), FY’2015-FY’2020

6.2.By Pump Type (Borewell Submersible Pumps, Mini Monoblock Pumps, Pressure Booster Pumps and
Others), FY’2020

6.3.By Motor Rating (0.5 HP, 0.5-1.0 HP, 1.0-1.5 HP and 1.5-2.0 HP), FY’2020

6.4.By Distribution Channel (Sales Channel, Dealer and Distributor Network and Online Sales
Channel), FY’2020

6.5. By States (Maharashtra, Karnataka, Telangana, Gujarat, Tamil Nadu, Kerala, Delhi NCR, West
Bengal, Madhya Pradesh, Bihar and Other States) , FY’2020

6.5.1. Maharashtra

6.5.2.Tamil Nadu

6.5.3. Gujarat

6.5.4. Delhi NCR

6.5.5. Karnataka

Smart City Analysis

7. Trends and Developments in India Domestic Pump Market (Less than 2.5 HP)

Growth in Housing Sector

Depletion of Ground water level

Increase in the use of Energy Efficient Pumps

Innovative Technologies Adopted by PUmp Manufacturers

Mergers & Acquisitions

Artificial Intelligence (AI) in India pump market

8.Trade Scenario in India Domestic Pump Market

8.1.Export Value, FY’2015-FY’2020

8.2.Import Value, FY’2015-FY’2020

9.Issues & Challenges in India Domestic Pump Market (Less than 2.5 HP)

10.Government Regulations of India Domestic Pump Market

11.Porter’s Five Force Analysis of India Domestic Pump Market (Less than 2.5 HP)

12.Competition Landscape In India Domestic Pump Market (Less than 2.5 HP)

12.1. Strengths and Weaknesses of Major Players in India Domestic Pump Market (Less than 2.5
HP)

12.2. Market Share of Major Players Operating in India Organized Domestic Pump Market (Less
than 2.5 HP), FY’2020

12.3.Heat Map of Major Companies in India Domestic Pump Market (Less than 2.5 HP)

12.4.Cross Comparison of Major Players in India Domestic Pumps Market (Less than 2.5 HP)

12.5.Company Profile of Major Companies (Crompton, Kirloskar, Texmo Industries, Lubi Pumps, V
Guard Industries, CRI Pumps, Aqua Group, La Gajjar Machineries and Usha Pumps) Operating in
India Domestic Pumps Market (Less than 2.5 HP)

12.5.1.Crompton

12.5.2.Kirloskar Brothers Limited

12.5.3.Texmo Industries

12.5.4.Lubi Pumps

12.5.5.V-Guard Industries

12.5.6.CRI Pumps

12.5.7.Aqua Group

12.5.8.La Gajjar Machineries /Varuna Pumps

12.5.9.Usha Pumps

13. India Domestic Pump Market (Less than 2.5 HP) Future, FY’2020-FY’2025

Impact of COVID-19 on Domestic PUmp Market (Less than 2.5 HP)

13.1. By Market Structure (Organized and Unorganized Market), FY’2020-FY’2025

13.2. By Pump Type (Borewell Submersible Pump, Mini Monoblock Pumps, Pressure Booster Pumps And
Others), FY’2020 and FY’2025

13.3.By Motor Rating (0.5 HP, 0.5-1.0 HP, 1.0-1.5 HP, 1.5-2.0 HP), FY’2020 and FY’2025

13.4.By Region (Maharashtra, Tamil Nadu, Gujarat, Karnataka, Telangana, Kerala, Delhi NCR, West
Bengal, Madhya Pradesh, Bihar and Other States), FY’2020 and FY’2025

13.5. By Distribution Channel (Dealer and Distributor Network, Direct Sales Channel and Online
Sales Channel), FY’2020 and FY’2025

14.Analyst Recommendations in India Domestic Pump Market (Less than 2.5 HP)

Success Story: EKKI’s focus on Sustainable Water Solutions

Adoption of Artificial Intelligence in Product Manufacturing

Business Strategies Adopted by Service Providers

Disclaimer

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