Region:Asia
Product Code:CS5254MF
Country Profile: Spirits in Malaysia
Summary
The Malaysian spirits sector is led by the whiskey category in value terms, while the gin & genever category is expected to register the fastest value growth during 2017-2022. Hypermarkets & supermarkets accounted for the leading share in the distribution of spirits in the country. Older young adults accounted for the highest spirits consumption in the country. William Grant & Sons Ltd., Pernod Ricard SA, and Edrington Group Limited are the leading players in the sector.
GlobalData's Country Profile report on the Spirits sector in Malaysia provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2012-2022
- Category coverage: Value and growth analysis for brandy, gin & genever, liqueurs, rum, specialty spirits, tequila & mezcal, vodka, and whiskey with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022
- Leading players: Market share of brands and private labels in volume terms in 2017
- Distribution data: Percentage of sales within each category through distribution channels such as hypermarkets & supermarkets, department stores, convenience stores, drugstores & pharmacies, food & drinks specialists, cash & carries and warehouse clubs, 'dollar stores', variety store & general merchandise retailers, vending machines, e-retailers, on-trade, and other general retailers
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, rigid plastics, rigid metal and others; pack type data for: Bottle and can.
Scope
- The per capita consumption of spirits was lower in Malaysia compared to both global and regional levels in 2017
- The brandy category is expected to gain the maximum market share in value terms during 2017-2022
- The specialty spirits category is expected to gain the most market share in volume terms during 2017-2022
- Per capita consumption of specialty spirits was higher when compared to other spirits in Malaysia, in 2017.
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
William Grant & Sons Ltd.
Bacardi Limited
Diageo plc
The Edrington Group Limited
Pernod Ricard SA
Pernod Ricard SA
Bozeman Spirits LLC
Amigo Pop
The Edrington Group Limited
Benison & Co. Ltd
Table of Contents
Report scope
Executive summary
Malaysia in the global and regional context
Malaysia in the global and Asia Pacific spirits sector
Malaysia compared to other leading countries in Asia Pacific
Per capita consumption and expenditure-Malaysia compared to Asia Pacific and global levels
Sector analysis-spirits
Country snapshot-spirits sector in Malaysia
Value and volume analysis-spirits sector in Malaysia
Cross category comparison-value and growth rate
Change in category share by value
Cross category comparison-volume and growth rate
Change in category share by volume
Per capita consumption analysis by category
Category analysis: brandy
Segment analysis (in value terms): brandy
Segment analysis (in volume terms): brandy
Category analysis: gin & genever
Category analysis: liqueurs
Segment analysis (in value terms): liqueurs
Segment analysis (in volume terms): liqueurs
Category analysis: rum
Segment analysis (in value terms): rum
Segment analysis (in volume terms): rum
Category analysis: specialty spirits
Segment analysis (in value terms): specialty spirits
Segment analysis (in volume terms): specialty spirits
Category analysis: tequila & mezcal
Category analysis: vodka
Segment analysis (in value terms): vodka
Segment analysis (in volume terms): vodka
Category analysis: whiskey
Segment analysis (in value terms): whiskey
Segment analysis (in volume terms): whiskey
Distribution analysis
Distribution channel share analysis: spirits
Distribution channel share analysis by category
Competitive landscape
Brand share analysis by sector
Brand share analysis by category
Degree of consolidation/fragmentation by category
Packaging analysis
Pack material
Pack type
Closure type
Primary outer type
Consumergraphics
Demographic analysis
Macroeconomic analysis
Economic summary, labor market trends, and demographic trends
GlobalData country risk index (GCRI)
Methodology
Definitions
Appendix
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