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Country Profile: Dairy & Soy Food in Romania

Region:Europe

Product Code:CS5229MF

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Published On

July 2018

Total pages

133

About the Report

Country Profile: Dairy & Soy Food in Romania

Summary

The dairy & soy food sector in Romania is led by the cheese category in value terms, while the yogurt category is expected to register the fastest value growth during 2017-2022. Hypermarkets & supermarkets is the leading channel for distribution of dairy & soy food products in the country. Rigid plastics is the commonly used pack material in the sector, while rigid metals is forecast to grow the fastest during 2017-2022. Napolact, Milli and Ladorna are the leading brands in the Romanian dairy & soy food sector.

GlobalData's Country Profile report on the dairy & soy food sector in Romania provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?

- Sector data: Overall sector value and volume data with growth analysis for 2012-2022

- Category coverage: Value and growth analysis for butter & spreadable fats, cheese, dairy-based & soy-based desserts, drinkable yogurt, fromage frais & quark, milk, soymilk & soy drinks and yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022

- Leading players: Market share of brands in value terms in 2017

- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries and warehouse clubs, food & drinks specialists, hypermarkets & supermarkets, convenience stores, dollar stores, variety stores & general merchandise retailers, eRetailers and others

- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Package material data for flexible packaging, paper & board, rigid metal, rigid plastics, and glass; Pack data for: tub, bag/sachet, can, carton-liquid, bottle, film, stand up pouch, wrapper, cub, aerosol, tray, and jar.

Scope

- The Romanian dairy & soy food sector is forecast to register overall value growth of 55.1% during 2017-2022

- Cheese is the leading category in value terms in the Romanian dairy & soy food sector

- Hypermarkets & supermarkets is the leading distribution channel in the Romanian dairy & soy food sector

- Rigid plastics is the most commonly used pack material in the Romanian dairy & soy food sector, followed by paper & board and rigid metal

- Older consumers (55+ years) accounted for the highest consumption of dairy & soy food.

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Scope of the Report

Products

Romania, dairy & soy food, butter & spreadable fats, cheese, dairy-based & soy-based desserts, drinkable yogurt, fromage frais & quark, milk, soymilk & soy drinks and yogurt, butter, margarine/spreadable fats, natural cheese, processed cheese, clotted, creme fraiche, whipping, cheesecakes, creme caramel, flans (puddings/desserts), fromage frais, quark, evaporated milk, fermented milk, soy cream, soy drinks, spoonable yogurt, cash & carries and warehouse clubs, food & drinks specialists, hypermarkets & supermarkets, convenience stores, dollar stores, variety stores & general merchandise retailers, eRetailers, category share, packaging, pack materials, pack type, closure type, primary outer type, volume share, value share

Companies

FrieslandCampina N.V.

Groupe Lactalis SA

Hochland AG

Danone Group

S.C. Albalact SA

S.C. COVALACT S.A.

Meggle

Muller Group

Olympos SA

Table of Contents

Table of Contents

Report scope

Executive summary

Romania in the global and regional context

Romania in the global and Eastern Europe dairy & soy food sector

Romania compared to other leading countries in Eastern Europe

Per capita consumption and expenditure-Romania compared to Eastern Europe and global levels

Sector analysis-dairy & soy food

Country snapshot-dairy & soy food sector in Romania

Value and volume analysis-dairy & soy food sector in Romania

Cross category comparison-value and growth rate

Change in category share by value

Cross category comparison-volume and growth rate

Change in category share by volume

Per capita consumption analysis by category

Category analysis: butter & spreadable fats

Segment analysis (in value terms): butter & spreadable fats

Segment analysis (in volume terms): butter & spreadable fats

Category analysis: cheese

Segment analysis (in value terms): cheese

Segment analysis (in volume terms): cheese

Category analysis: cream

Segment analysis (in value terms): cream

Segment analysis (in volume terms): cream

Category analysis: dairy-based & soy-based desserts

Segment analysis (in value terms): dairy-based & soy-based desserts

Segment analysis (in volume terms): dairy-based & soy-based desserts

Category analysis: drinkable yogurt

Category analysis: milk

Segment analysis (in value terms): milk

Segment analysis (in volume terms): milk

Category analysis: soymilk & soy drinks

Segment analysis (in value terms): soymilk & soy drinks

Segment analysis (in volume terms): soymilk & soy drinks

Category analysis: yogurt

Distribution analysis

Distribution channel share analysis: dairy & soy food

Distribution channel share analysis by category

Competitive landscape

Brand share analysis by sector

Brand share analysis by category

Private label share analysis by category

Growth of private labels compared to branded products

Degree of consolidation/fragmentation by category

Health & wellness

Health & wellness trend analysis

Health & wellness market analysis by product attribute

Health & wellness market analysis by consumer benefit

Category comparison-with health & wellness claims and without health & wellness claims

Packaging analysis

Pack material

Pack type

Closure type

Primary outer type

Consumergraphics

Demographic analysis

Macroeconomic analysis

Economic summary, labor market trends, and demographic trends

GlobalData country risk index (GCRI)

Methodology

Definitions

Appendix

Research Methodology

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